Dive into the tech & future
Advertising spend on Twitter dropped by 71 percent in December, data from an advertising research firm showed, as top advertisers slashed their spending on the social-media platform after Elon Musk’s takeover. The recent data by Standard Media Index (SMI) comes as Twitter is moving to reverse the advertiser exodus. It has introduced a slew of initiatives … Read more
Elon Musk said Twitter is now on track to be “roughly cash flow break-even” next year, as the billionaire owner defended his deep cost-cutting measures at the social media platform. Twitter was previously tracking toward a “negative cash flow situation of $3 billion (nearly Rs. 24, 870 crore) per year” before the cost cuts, Musk … Read more
Elon Musk-owned Twitter recently suspended accounts of several journalists from outlets including CNN, the New York Times and the Washington Post following his “doxxing real-time location information.” The new CEO of the company sounded unhappy with the development and went on a suspension spree attracting criticism for his actions. However, he hit back and defended … Read more
Twitter’s live audio service, Twitter Spaces, is down after a number of journalists that had just been suspended from the social network found they could still participate on it. Twitter owner Elon Musk said late Thursday night that the company was fixing an old bug and the audio service “should be working tomorrow.” Earlier in … Read more