Download: The future of AI video production, and what you need to know about plug-in hybrids

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When OpenAI unveiled its new video maker, Sora, last month, it invited a handful of filmmakers to try it out. This week the company released the results: seven short videos that leave no doubt that the future of video production is fast approaching.

The first batch of brands that can turn audio into video appeared in late 2022, from companies including Meta, Google, and video technology Runway. It was a neat trick, but the effect was bright, shiny, and only a few seconds long.

Fast-forward 18 months, and the high definition of Sora, the picture release is so amazing that some breathless viewers are predicting the death of Hollywood. But fears of misuse are also growing. Read the full article.

— Will Douglas Heaven

This column is part of MIT Technology Review’s What’s Next, looking at industries, trends, and technologies to give you a first look at the future. You can read the rest here.

Want to know more about how filmmakers are already using Sora? See how three of them are already experimenting to create amazing videos-and find out what he told us he believed was coming.

What to expect if you’re looking for a hybrid plug-in

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