Hailey Bieber Scores a Legal Victory in Rhode Skincare Trademark Case

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The spokesperson continued, “We remain confident that we will win at trial. ‘Rhode’ is our name and brand, we built it, and federal and state laws protect it. We ask Hailey to achieve her goals without using the brand name we have spent the last nine years building.”

In their original complaint, the fashion company’s founders, Purna Khatau and Phoebe Vickersaccused the model of not caring “that two other women entrepreneurs have been using the RHODE brand name for years.”

On their company’s Instagram page, they wrote on June 21 that they “admire Hailey,” who “has worked hard and earned the ability to create her own skin-care line.”

They added, “We didn’t want to file this lawsuit, but we had to in order to protect our business.”

—Reporting by Spencer Lubitz and Alli Rosenbloom



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